In the fast-paced world of online retail, first impressions can make or break a sale. One of the most powerful ways to capture your audience’s attention and build trust is through high-quality product photography. If you’re an eCommerce business owner in New York City, you’re in luck. NYC is home to some of the best eCommerce photography studios in the country. Whether you’re selling on Amazon, Shopify, Etsy, or your own website, professional product photos can drastically increase your conversions. This guide will help you understand what to look for in a studio and where to find the best ones in the city.
Why Professional Product Photography Matters for eCommerce
Consumers can’t touch, feel, or try out your products online. The only thing they can rely on is your visuals. Studies show that 75% of online shoppers consider product photos to be very influential in their decision-making process. High-quality images enhance credibility, showcase product features accurately, and reduce returns. In contrast, low-quality photos can cause doubt, drive traffic away, and ultimately hurt your brand.
Good product photography is not just about aesthetics—it’s a strategic investment that directly influences your conversion rate, average order value, and overall customer experience.
What Makes a Great eCommerce Product Photography Studio?
Studio Space and Lighting Setup
A top-tier studio should have dedicated shooting areas with professional lighting equipment. Softboxes, light tents, continuous and strobe lighting, and diffusion materials all play a role in creating flawless product shots.
Equipment and Technology Used
Look for studios using high-resolution DSLR or mirrorless cameras with prime lenses for sharp, detailed shots. Color calibration tools, macro lenses, and professional backdrops (white, black, chroma key) are essential for flexibility and quality.
Specialization in Product Categories
Not every studio is fit for every product. Some excel at fashion and apparel, while others are specialists in jewelry, cosmetics, or electronics. Choose a studio that has proven experience in your product category.
Post-Production Services Offered
Photography isn’t finished when the shutter clicks. Professional studios offer services like:
- Clipping path and background removal
- Retouching and blemish correction
- Natural or drop shadows
- Color correction and image optimization for different platforms
Benefits of Choosing a Local NYC Studio
Faster Turnaround and Communication
Working with a local studio means you get real-time updates, faster revisions, and quicker delivery of final images.
In-Person Product Drop-Offs and Consultations
Avoid shipping costs and delays by delivering your products directly. You can also meet with the photographers to align on creative direction.
Access to a Network of Stylists, Models, and Editors
NYC is a talent-rich city. Many studios collaborate with local models, makeup artists, and stylists to deliver lifestyle shots that sell.
Top-Rated eCommerce Product Photography Studios in NYC (With Highlights)
1. The Line Studios
Known for premium fashion and beauty photography. Great for brands looking for high-end imagery.
What They Offer
- E‑commerce Photography & Video: Includes 360° spins, ghost‑mannequin, on‑figure, still life, tabletop, detail‑page video, and product retouching
- Marketing Content: From social imagery to full campaigns spanning video, lookbooks, and location shoots
- Fractional Creative Support: Deep-dive audits, performance analysis, high-volume planning, and strategic direction—all without hiring full-time staff
Workflow & Efficiency
- Scalable & Data-Driven: They craft workflows powered by tools like Creative Force—allowing remote approvals, dashboard oversight, sample tracking, next-day delivery, and streamlined retouching.
- Full-Scale Production Services: Customized teams (photographers, stylists, hair/makeup, assistants, tech, retouchers) tailored to shoot complexity and category needs
- Streamlined Retouching: Quality-controlled, scalable post-production with consistent visual aesthetics and fast turnaround.
Why Choose Them?
- Brand-to-Bottom-Line Focus: Emphasis on imagery that not only looks great, but measurably increases conversion and reduces returns
- Production Ninjas with Creative Flair: Their founders bring Gilt-level experience, combining organization with creative energy.
- Broad Industry Expertise: Clients include Proenza Schouler, Hill House Home, M.M.LaFleur, Mejurie, Cole Haan, FILA, and beauty/CPG brands
- Client Praise:
- Reliable and an expert in producing imagery that always meets brand creative standards.
- Outstanding…made a tough project into a total blast and a very successful shoot.
Best Practices in Their Work
- Highlight Key Details & Texture: They emphasize tactile product features (stitching, materials, etc.) to strengthen perceived quality
- Optimal Shot Balancing: Provide just enough product angles to build confidence without overwhelming customers
- Scale & Context: Utilize props or models (e.g., pencils, credit cards, mannequins) to convey size and use-cases, reducing returns by up to 5%
Takeaway
The Line Studios delivers more than just polished e‑commerce images—they offer:
- End-to-end service: From ideation and team assembly to post-production and delivery.
- Scale & speed: Support for high-volume SKU shoots, with fast turnarounds.
- Conversion-first orientation: Strategically optimized to boost sales and reduce friction.
If you’re aiming for crisp, conversion-ready product imagery—styled to brand standards and built for scale—they’re among the top studios in NYC to consider.
2. Squareshot
Squareshot is an on-demand product photography studio with physical locations in New York, Los Angeles, Austin, and Chicago. They specialize in high-resolution, color-accurate images for diverse product categories—clothing, bags, jewelry, cosmetics, watches, accessories, home goods, and more
Services & Pricing
- Per‑image pricing: Starting from around $35–$50 per image (jewelry/watches slightly higher) .
- Per‑hour studio shoots:
- Catalog: ~$750–$2,950/day for up to ~40 edited images.
- Creative: ~$1,125–$4,450/day with a stylist and up to ~30 images.
- Model: ~$3,250–$7,450/day including casting, hair/makeup, styling, and ~30 images plus usage rights
- Membership plan: Ideal for brands ordering 50+ images per year—offers ~30% savings and faster turnaround.
Workflow & Turnaround
- Submit an intake form and get a detailed proposal within ~24 hours
- Ship or drop off products using prepaid labels
- Standard turnaround is ~8 business days after payment; rush options (4 days) may be available.
- Online portal for tracking, approvals, and revisions—all included.
- Free revisions; retouching included, with surcharges only for complex effects
Why Brands Choose Squareshot
- Transparent, predictable pricing: Know exactly what you’re paying for—no hidden fees.
- Consistent, high‑quality output: Pro-grade photographers and stylists ensure on-brand results.
- Efficient platform experience: Seamless shoot requests, status tracking, and image delivery through their app.
- Supports all major product types: Flat lays, ghost mannequins, model shots, pinning—even swatches and animations.
- Trusted by thousands: Over 2,500 brands, 90+ Google reviews, and top ratings on Shopify and G2.
Recommendations
- Explore their demo/membership if you have medium to high volume needs.
- Start with a test shot to evaluate their style, workflow, and quality.
- Evaluate package tiers based on whether you want catalog, creative, or model-based content.
- Use their app portal to streamline orders, revisions, and approvals.
3. Elena Vels Studio
Overview & Services
- Based in East Williamsburg, Brooklyn, serving local and global brands
- Offers a full suite of services: e‑commerce, ghost mannequin, flat lay, product video, and brand/creative shoots
- Known for ghost mannequin and makeup/beauty product photography .
Why Choose Them?
- Custom Creative Collaboration: Deep briefing process to align product visuals with brand vision.
- Transparent & Flexible Pricing: Tailored quotes per photo/project with no hidden fees.
- Fast Turnaround: Typically 7–14 business days, plus one round of revisions.
- High-End Equipment & Standards: Industry-standard lighting and pro gear ensure polished results.
Workflow
- Discovery call & creative brief – define objectives and visual direction
- Ship or drop off products – at their Brooklyn studio
- Photo/video shoot – executed per brief
- Delivery via gallery link, JPEGs in web and high-res formats, plus revisions (one round included)
- Option to return products via courier for ~$50, or pickup in-studio.
Client Feedback
- “She exceeded my expectations… quality reflected in my sales within 2 months.” – Aiden.
- “Hands down the best of the best… professional and attentive.” – Lee Hodge via Sirv directory
Strengths & Fit
| Strengths | Best For |
| Creative, brand-aligned visuals | Beauty, fashion, lifestyle products |
| Custom workflows | Brands needing flexible, transparent service |
| Integrated video | Product demo clips, 360° spins, motion content |
4. Tals Studio
Overview & Location
- Located in Manhattan (Chelsea/W 29th St), Tals Studio serves small businesses, e‑commerce brands, Amazon sellers, beauty, skincare, fashion, handbags, and more.
- The studio boasts a spacious ~3,500 sqft loft setup with multiple background options (white, colored), professional lighting, and natural light capability.
Services & Packages
Additional services include Amazon-compliant shots, jewelry/eyewear close-ups, 360° spins, lifestyle and hair/beauty product photography
Workflow & Quality
- White or spectrum-color backgrounds: ideal for catalog clarity or branded looks
- Professional gear and space: designed for scalable, high-quality e-commerce output
- Digital delivery via WeTransfer/Dropbox: includes retouching and limited reshoots
- Full usage rights: All packages include rights for online and print use
Why Choose Tals Studio?
- Transparent pricing: Per-product tiers with clear add-ons ($10 per additional image, $20 per product) .
- Amazon and e‑commerce-ready: Submissions optimized for platforms like Amazon with high-resolution, crisp imagery.
- Versatile offerings: Supports jewelry, eyewear, skincare, and fashion—enhanced with stalker, model, and branding shoots.
- Expert photographer: Zion Yoni Levy brings decades of experience and creative direction.
Client & Industry Feedback
- Top-rated on Google/TrustAnalytica: 4.9 average from 100+ reviews—praising quality, style, and the studio atmosphere.
- Strong e-commerce expertise: Emphasizes white background consistency, Amazon compliance, and quick turnaround.
Ideal Fit For
- Brands needing scale without sacrificing quality: 10‑product minimum packages for scalable production.
- Businesses wanting both catalog clarity and creative flexibility (backgrounds, models, lifestyle shots).
- Sellers targeting Amazon and online stores who need compliant, high-impact imagery
Key Takeaways
- $375 starter is great for clean, no-fuss product shots.
- $599 branding adds color, volume, and consistency.
- $799 fashion + model suits lifestyle-oriented e-commerce.
- Add-ons like 360° spins, jewelry close-ups, or beauty setups are available.
5. Doug Holt Photography
Location & Studio
- Based in Long Island City, Queens at 51‑02 21st Street, Studio 3E, with a large daylight-lit space (~1,000 sq ft) suited for e‑commerce, still life, fashion, beauty, jewelry, interiors, and video work
- Studio hours are Mon–Fri, 9 AM–6 PM .
Expertise & Services
- E‑commerce & product photography: Catalog, beauty, jewelry, soft goods, footwear, electronics—tailored to platforms like Shopify, Amazon, Etsy.
- Still life, lifestyle, and fashion: Includes editorial-style lookbooks, model shoots, interiors, food, and video content.
- Full production capabilities: Creative direction, model casting, styling, hair/makeup, set design, and video services backed by professional retouching.
Experience & Reputation
- Operating since the early 2000s (20+ years), founded by Doug Holt, who previously worked in finance before transitioning to photography.
- Highly regarded by clients—4.9★ from 10 reviews; praised for professionalism, creativity, responsiveness, and accommodating urgent projects.
“Doug is THE BEST!… images are always spot‑on… flexible and accommodating both during the shoot … post‑production.”
Highlights & Differentiators
- Daylight studio offering high-end gear and lighting setups, ideal for scaling quality across large SHOOT DAYS
- Tailored visual storytelling—focus on brand DNA and product narratives to improve perceived value and conversion
- State-of-the-art facility expansion announced in 2024, adding more dedicated production space for commercial and product shoots
Summary Table
| Feature | Details |
| Studio Location | Long Island City, NY |
| Primary Expertise | E‑commerce, still life, lifestyle, fashion, beauty |
| Studio Type | Daylight-lit, large space (1000+ sq ft) |
| Full Production | Includes creative direction, styling, retouching |
| Turnaround & Flexibility | Accommodates rush work; strong client satisfaction |
| Experience | ~20 years, wide portfolio across industries |
6. Kronus Studio
Who They Are
- Founded in 2003 by Ken Cox, originally in his apartment; now a full-service, staffed studio at 44‑02 11th St, Studio 301, LIC
- A sizable workspace (2,500+ sq ft across bays) equipped for product, fashion, jewelry, and video shoots
Core Services
- Product Photography: flat-lay, clean-white shots, accessories, home goods, cosmetics, etc.
- Jewelry: PDP on-white ($30/image), stylized tabletop, on-model shoots (≥3 hr at $450/hr)
- Clothing/Apparel: Flat-lay, ghost mannequin, on-model e‑commerce imagery
- Video & Social Content: Videography and motion content integrated with photography
- Retouching services: Full post-production included
Pricing
- Tiered pricing: typical product shots range $25–$50/image, clothing shoots at $450/hr, jewelry model/tabletop at $450/hr
- Transparent rates align with product complexity and shoot type.
Highlights & Reputation
- Extensive experience: Over 20 years of shooting for clients like Macy’s, Swarovski, Proenza Schouler, Perry Ellis
- Full-service capability: Expert teams, spacious studio, and professional gear for both still and video production .
- Proven track record: Hundreds of thousands of images, massive social and commercial content archives
Ideal For
- Brands seeking a full‑service, NYC-based studio with in-house capabilities across product, fashion, jewelry, and video.
- Companies needing transparent pricing tied to outcomes (per image, per hour).
- Businesses aiming to elevate visual brand standards with experienced creative oversight and quality retouching.
7. David Dupuy Studios
Studio & Amenities
- Located in NoMad, Midtown Manhattan at 45 W 29th St, Suite 301. The space spans ~1,500 sq ft with 11‑ft ceilings, offering a 26‑ft cyclorama for seamless white background shoots and an adjacent southern‑exposure area for natural light.
- Authored as a full-service photography & video rental studio, it includes Profoto lighting (B1, B10, B2, A2 units), a library of softboxes/umbrellas, C‑stands, Kino Flos, and cine cameras (Canon C200/R5c).
- Extras include a wet pantry, private bathroom/dressing room, Phillips Hue mood lighting, Sonos sound system, projector, and even a kitchen and steamer.
Services & Uses
- The studio is geared toward product photography/video, lifestyle shoots, headshots, real‑estate, corporate events, family portraits, and weddings.
- It’s rentable as a blank-canvas location, optimal for commercial shoots needing space, gear access, and flexible layouts .
Experience & Reputation
- Highly rated (4.9★ across ~390 Google/Chamber reviews) with consistent praise for professionalism, responsiveness, studio quality, and David’s client direction.
“There’s not a thing in this world he doesn’t have… one of the best to rent from.”
- Open 24/7, with a dedicated support team and flexible booking options
Ideal For
- Photographers and videographers needing a fully-equipped facility in Manhattan to support shoots at scale.
- Brands requiring both white cyclorama and natural-light zones, plus pro gear on-site.
- Hybrid projects (product, corporate, lifestyle, real estate, events) that benefit from gear availability and flexible space usage.
Summary Table
| Feature | Details |
| Studio Size | ~1,500 sq ft, 11‑ft ceilings |
| Cyclorama | 26‑ft seamless white |
| Equipment | Profoto lights, Kino Flos, cine cameras, sound system |
| Amenities | Pantry, bathroom, dressing, mood lighting, projector |
| Availability | 24/7 access, rentals starting ~$75–$150/hr |
| Ratings | 4.9★ from ~390 reviews |
8. Pro Photo Studio
About & Location
- Operating since 2012, Pro Photo Studio serves small businesses to Fortune 500 clients
- Based in Manhattan, with fully equipped facilities and professional-grade gear for high-end shoots .
Core Services
- E-commerce product photography: categories include jewelry, skincare, apparel (ghost mannequin, flat lay), watches, beauty products, 360° spins, Amazon-compliant images
- Product videos & motion content: animations, lifestyle clips, model work, banner-ready visuals .
- On-white / clean background shoots ideal for Shopify, Amazon, and catalogs
- Advertising / social media styling: enhanced angles, high resolution, tailored to your brand.
Why Choose Them?
- Transparent, category-based pricing, based on product complexity.
- Client-focused process: ship products, get quotes, guide treatments—streamlined and efficient.
- Proven results: clients report 150% sales increases after using their images; brands like Adidas, Nordstrom, Starbucks, HSN featured.
- Luxury-grade craftsmanship: tailored visuals, professional photographers, expert retouching.
Process Overview
- Quick quote request via online form
- Ship or deliver products to their studio
- Shoot session with tailored lighting and styling
- Image/video delivery, high-resolution, ready for e‑com
- Shipped back products, if requested
Summary Table
| Feature | Details |
| Studio Type | Manhattan-based professional with full production setup |
| Services | Product stills, video, ghost mannequin, 360° spins, Amazon optimization |
| Clients | From startups to corporate brands (Adidas, Nordstrom, Starbucks) |
| Pricing | Category-based, transparent; estimates upon quote |
| Turnaround | Typically delivers ready-to-use assets for web, print, social |
9. Soona
On-demand studio with remote shoots. Perfect for eCommerce brands needing scale.
Clients book shoots online, ship products to one of Soona’s U.S. studios, and can attend virtually to guide the shoot in real time
- Full-service offering: Includes product photography, video clips, UGC, model and stylist booking, post-production, digital asset management, and visual performance analytics.
- Remote-first efficiency: Attend the shoot live, select images during shooting, and receive fully edited assets via the platform—usually within 24 hours.
Pricing & Packages
- Photo: Starting at $39 per image (with editing included).
- Video clip: From $93 per clip.
- Packs: Tailored bundles such as:
- E‑comm Starter Pack: 13 photos + 2 GIFs + hand model for 5 products ($837).
- Amazon Listing Starter: multiple white/background lifestyles + infographic + hand model (~$273).
Why Brands Choose Soona
- Fast and cost-effective: “5× faster production” and ~34% cheaper than traditional shoots.
- Conversion-focused: Clients have reported ~29.5% sales lift and 270%+ increases in Amazon page views.
- Platform integrations: Syncs directly with Shopify, Amazon, Canva; asset management and visual insights built-in.
- Royalty-free usage: Unlimited commercial rights and model licensing with no extra fees.
Workflow
- Book & ship: Plan shoot via website; pay studio pass ($149 non-members), select add‑ons, ship product.
- Live shoot: Attend virtually or in‑person to direct and approve in real‑time.
- Quick edits: Select and finalize shots.
- Delivery: High-res images or clips delivered via platform, typically within 24 hours.
Who Is It Best For?
- Brands needing quick, affordable, and scalable photo/video content.
- Sellers on Amazon, Shopify, or social platforms wanting integrated platforms and analytics.
- Companies seeking hands-on direction without traveling—ideal for distributed teams or remote creatives.
10. Nathan Kraxberger
Nathan Kraxberger is a Brooklyn-born still life and commercial photographer with roots in architectural photography and a deep passion for fine-art film work. He holds a psychology degree from the University of Georgia and honed his visual craft at the Portfolio Center in Atlanta before joining the NYC photography scene in 2006.
Studio & Location
- Operates a boutique studio at 611 Broadway, Ste 505, Lower Manhattan—a self-contained space equipped with Phase One digital backs, Profoto lights, modifiers, steamers, props, and a conference room for live-view collaboration.
- Combines full-service production—creative direction, stylist support, post-production—managed directly by Nathan for seamless client communication.
Expertise & Services
- Still Life & Product: Specializes in high-end beauty, fashion, accessories, luxury goods, flat lays, and stop motion.
- Commercial Campaigns & E-commerce: Worked with brands like Gucci, Fendi, Oscar de la Renta, DVF, Kate Spade, Rag & Bone, Club Monaco, Gap, ReVive, and Laveree.
- Creative & Editorial Work: Known for conceptual fine-art pieces, including double-exposure film photography and editorial still-life pieces featured in industry interviews and awards.
What Sets Him Apart
- Boutique, hands-on experience: Nathan is personally involved throughout—from planning to lighting to final delivery—for a responsive, tailored creative journey.
- Hybrid technical artistry: Combines top-tier digital systems with analog film techniques for both commercially polished and artistically compelling results .
- Narrative-driven still-life: His award-winning resourcefulness and lighting mastery elevate simple objects into visual heroes through thoughtful composition and story.
Key Services You Should Look For
- White Background and Ghost Mannequin Shots: Essential for Amazon and Shopify listings.
- Lifestyle Photography for Social Media: Visual storytelling builds emotional engagement.
- 360-Degree Product Views: Great for electronics, furniture, and shoes.
- High-End Retouching and Image Optimization: Ensures every photo is sharp, color-accurate, and web-ready.
Ready to boost your product appeal and drive more sales? Explore top-rated NYC studios or reach out to our expert eCommerce photo editing team for professional retouching, background removal, and conversion-optimized visuals. Your next best-seller deserves the spotlight.
What to Expect During the Process
Pre-Shoot Consultation and Product Prep
- Discuss branding, style, and requirements
- Make sure products are cleaned, labeled, and organized
Shoot Day: What the Studio Provides vs. What You Bring
- Studios typically provide lighting, camera gear, and backdrops
- You may need to bring props, packaging, or a creative brief
Review, Selection, and Editing Workflow
- You’ll receive proof images or contact sheets
- Select your favorites for editing
- Revisions usually include color correction, background fixes, and retouching
Turnaround Time and File Delivery Formats
- Standard delivery: 3–7 business days
- Formats: JPG, PNG, TIFF, WebP depending on use (web, print, ads)
Tips for Working with a Photography Studio
- Prepare Your Product: Iron clothing, polish jewelry, clean packaging
- Communicate Your Brand Style: Mood boards or sample images help
- Understand the Approval Cycle: Clarify rounds of edits and feedback timelines
FAQs about eCommerce Photography Studios in NYC
How much does product photography cost in NYC?
Costs range from $25–$150+ per image depending on complexity, props, and editing.
Can I ship my products if I’m not local?
Yes. Most studios accept shipped products and conduct remote consultations.
Do studios provide models or props?
Many do or have partnerships with talent agencies and prop stylists.
How many images per product should I aim for?
At least 3–5 images per product: front, back, detail, lifestyle, and scale shot.
Final Thoughts
New York City offers some of the most creative, experienced, and versatile eCommerce photography studios in the world. Whether you’re a local business or an international brand, investing in professional product images can significantly enhance your online presence and boost sales. Remember, great photography isn’t just a cost—it’s an asset that works for you 24/7.